World Wildlife Fund (WWF)
Nonpoint source pollution causes eight million items of litter to enter the ocean everyday. Through different forms of ambient advertising, the public will be made aware that no matter how far from the ocean someone litters, they are still contributing to ocean pollution.
Copywriters - Diana Rivero and Natalie Czupta
A tank at the Shedd Aquarium will be emptied and filled with floating trash. Visitors will be able to get a perspective of what parts of the ocean look like that are not always visible to the public.